We are proud to announce that Pei Lyu, Partner at GENLaw, has been named to the "2026 GCP China Legal Elite 40" list by GCProfiles, an international legal industry research and analytics firm. This recognition reflects her outstanding professional capabilities and extensive practice experience.
Reasons for Selection
Pei Lyu focuses on litigation and non-contentious matters in the fields of intellectual property, unfair competition, cybersecurity, and data protection, where she has demonstrated a remarkable track record. Over the course of her career, she has handled a series of landmark cases, including the Xinpanpan trademark infringement case involving punitive damages of over RMB 100 million, the Chr. Hansen BB-12/LGG probiotic strain trademark protection case, several first-instance civil well-known trademark recognition cases such as Zhuyeqing, as well as cases involving color trademark registration, unfair competition protection, and trade dress protection in the fashion industry. Her results have generated a positive and demonstrative impact across the industry. In practice, Pei approaches complex issues with strategic thinking and exceptional acuity, and provides high-value professional support to clients in areas such as corporate compliance in the AI era and overseas IP portfolio strategies and pathways.
What Peers Say
"We have the highest regard for Pei Lyu's professional competence and dedication. She has deep expertise in intellectual property, unfair competition, and compliance, and is qualified to practice in both China and the United States with hands-on overseas service experience. Her case handling is precise and her strategies are forward-looking — she excels at resolving complex and challenging cases through strategic thinking, and has successfully handled multiple industry-benchmark cases with highly demonstrative outcomes. Her services span clients across diverse industries, and she delivers high-value support in overseas IP portfolio planning and cross-border dispute resolution. Her professional deliverables are consistently thorough and reliable, and she invariably exceeds expectations to earn trust. Whether in major litigation or compliance advisory matters, Pei Lyu is a trusted and exceptional partner to have by your side."
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